In this project, I was invited to photograph the making-of of the recording and shooting of the Ateliê Osklen Spring Summer 2025 (SS25) Collection, which was exclusively available through Farfetch. The campaign aimed to capture the creative process and highlight the artistic vision behind the collection, emphasizing Osklen’s distinctive blend of modern design and timeless elegance.

The client's goal was to provide a behind-the-scenes view of the creation of the Spring Summer 2025 collection, focusing on the style and identity that defines the brand. The objective was to bring attention to the innovative process of designing the pieces while showcasing their unique aesthetic, which fuses contemporary urban influences with refined luxury. Additionally, the collaboration with Farfetch, the exclusive retailer for the collection, was an important aspect of the project’s narrative.

Our approach was to document the shooting process in an authentic, candid way, focusing on the dynamic between the models, the environment, and the clothing. By capturing spontaneous moments, we aimed to convey the creative energy and artistic direction that brought the collection to life, while also highlighting the exclusive partnership with Farfetch.